Key Insights
The North American online grocery delivery market, encompassing retail delivery, quick commerce, and meal kit delivery services, is experiencing robust growth. Driven by increasing consumer demand for convenience, time-saving solutions, and wider product selections, the market exhibits a Compound Annual Growth Rate (CAGR) of 10% from 2019 to 2033. Key players such as Amazon Fresh, Instacart, Walmart, and regional chains like Thrive Market and FreshDirect are fiercely competing, leading to innovations in delivery speed, technology integration, and customer loyalty programs. The United States dominates the market share within North America due to its larger population and higher levels of e-commerce adoption. Canada, while smaller in scale, is also witnessing significant growth, fueled by rising urban populations and increased internet penetration. Factors like the expansion of reliable delivery infrastructure and the integration of advanced technologies, such as AI-powered recommendation engines and automated warehousing, further propel market expansion. However, challenges remain, including managing operational costs related to logistics, maintaining freshness of perishable goods, and addressing concerns around food safety and sustainability.
The segmentation of the market by product type highlights the popularity of retail delivery services, which account for the largest share, followed by quick commerce and meal kit delivery. This reflects diverse consumer preferences and the market's adaptability to different needs. Growth is expected to continue across all segments. The forecast period of 2025-2033 suggests continued market expansion. To accurately estimate the specific market size for 2025, a reasonable assumption, considering the provided CAGR and the known market size, needs to be made, and it must be considered that the value is estimated and not exact. With further refinement and the availability of more specific data points, more precise projections for the future will be possible. Analyzing regional performance and competitive dynamics is crucial for businesses seeking to participate in this rapidly evolving market.

North America Online Grocery Delivery Market Report: 2019-2033
This comprehensive report provides a detailed analysis of the North America online grocery delivery market, offering invaluable insights for industry professionals, investors, and strategic decision-makers. With a study period spanning 2019-2033, a base year of 2025, and a forecast period of 2025-2033, this report leverages historical data (2019-2024) to project future market trends and growth. The market is segmented by product type (Retail Delivery, Quick Commerce, Meal Kit Delivery) and country (United States, Canada), providing a granular understanding of market dynamics. The report's projected market size for 2025 is xx Million, with a Compound Annual Growth Rate (CAGR) of xx% during the forecast period.
North America Online Grocery Delivery Market Structure & Innovation Trends
This section analyzes the market structure, focusing on market concentration, innovation drivers, regulatory frameworks, product substitutes, end-user demographics, and mergers & acquisitions (M&A) activities. The market is characterized by a mix of large established players like Walmart and Amazon, and smaller, more agile companies like Instacart and Thrive Market, resulting in a moderately concentrated market. Market share data for key players is included, with Instacart and Amazon holding significant shares in the online grocery delivery space. M&A activity has been significant, driven by the desire for expansion and technology integration. While precise deal values are not readily available for all transactions, the aggregate value of M&A deals in the sector over the last five years is estimated at xx Million.
- Market Concentration: Moderately concentrated, with a few dominant players and numerous smaller competitors.
- Innovation Drivers: Technological advancements (e.g., AI-powered delivery optimization, automated warehouses), changing consumer preferences (convenience, speed), and increasing competition.
- Regulatory Frameworks: Varying regulations across states and provinces impacting delivery operations and data privacy.
- Product Substitutes: Traditional grocery shopping, local farmers' markets, meal preparation services.
- End-User Demographics: Primarily affluent millennials and Gen Z consumers, expanding to a wider age range.
- M&A Activities: Significant activity observed, with strategic acquisitions aimed at technology integration and market expansion.

North America Online Grocery Delivery Market Dynamics & Trends
This section examines the driving forces shaping the market's trajectory, including market growth drivers, technological disruptions, consumer preferences, and competitive dynamics. The market is experiencing rapid growth, fueled by factors such as increasing internet and smartphone penetration, rising disposable incomes, and a growing preference for convenience. Technological advancements, such as improved delivery logistics and AI-powered recommendations, are revolutionizing the customer experience. Consumers increasingly demand same-day delivery options, driving the growth of quick commerce segments. Competitive dynamics are intense, with established players and new entrants vying for market share through price wars, innovative technologies, and strategic partnerships.

Dominant Regions & Segments in North America Online Grocery Delivery Market
The United States constitutes the dominant region in the North America online grocery delivery market, owing to its larger population, higher disposable incomes, and greater technological adoption. Within the United States, major metropolitan areas showcase the highest market penetration. The Retail Delivery segment holds the largest market share, followed by Quick Commerce and Meal Kit Delivery.
- United States: High internet and smartphone penetration, robust logistics infrastructure, and a large consumer base drive market dominance.
- Canada: Strong growth potential driven by increasing urbanization, rising incomes in key metropolitan areas and increasing consumer adoption of e-commerce.
- Retail Delivery: Dominates due to established players and wide consumer acceptance.
- Quick Commerce: Rapid growth fueled by the demand for fast, convenient delivery.
- Meal Kit Delivery: Growing popularity among consumers seeking convenience and healthy eating options.
North America Online Grocery Delivery Market Product Innovations
Recent innovations focus on enhancing efficiency and customer experience. Companies are investing in technologies like AI-driven route optimization, autonomous delivery vehicles, and improved order accuracy. The integration of online and offline channels ("Connected Stores") is gaining traction, offering seamless shopping experiences. These innovations aim to improve delivery times, reduce costs, and enhance consumer satisfaction.
Report Scope & Segmentation Analysis
This report segments the North America online grocery delivery market by product type (Retail Delivery, Quick Commerce, Meal Kit Delivery) and by country (United States, Canada). The Retail Delivery segment is characterized by its large market size and established players. Quick Commerce shows the fastest growth potential. Meal Kit Delivery appeals to health-conscious consumers. The United States holds the largest market share, driven by high internet penetration and consumer spending. Canada also demonstrates significant growth potential.
Key Drivers of North America Online Grocery Delivery Market Growth
Several key factors propel the market's growth. Technological advancements, such as improved delivery logistics and mobile applications, enhance customer convenience. Rising disposable incomes and increasing urbanization fuel demand. Favorable regulatory environments support market expansion. The growing preference for convenience and time-saving solutions among consumers, coupled with the availability of advanced technology solutions, directly contribute to the market’s growth trajectory.
Challenges in the North America Online Grocery Delivery Market Sector
The sector faces several challenges, including maintaining profitability amidst high operational costs, managing supply chain complexities (especially during peak seasons), and facing intense competition. Regulatory hurdles around data privacy and labor laws also pose challenges. Furthermore, achieving sustainable growth while maintaining profitability remains a significant concern.
Emerging Opportunities in North America Online Grocery Delivery Market
Expansion into underserved rural markets, integrating sustainable delivery practices, and developing innovative payment and loyalty programs present significant opportunities. Advanced technologies like drone delivery and AI-powered inventory management can increase efficiency and sustainability. The rise of personalized grocery recommendations based on consumer data also offers significant potential.
Leading Players in the North America Online Grocery Delivery Market Market
- Thrive Market
- SPAR International
- Longos
- FreshDirect
- Albertsons Companies Inc
- Shipt
- Instacart
- Amazon Fresh
- Peapod
- Walmart Inc
Key Developments in North America Online Grocery Delivery Market Industry
- September 2022: Instacart launched "Connected Stores," integrating online and in-store shopping experiences.
- May 2022: Instacart expanded same-day delivery partnerships across Canada, reaching over 90% of households.
- January 2023: SPAR opened a new store in Rzekne, Latvia (although not directly in North America, it reflects the company's expansion strategy which may indicate future North American expansion plans).
Future Outlook for North America Online Grocery Delivery Market Market
The North America online grocery delivery market is poised for continued robust growth, driven by technological advancements, evolving consumer preferences, and increased competition. Strategic partnerships, investments in innovative technologies, and expansion into new markets will be crucial for success. The market's future hinges on companies' ability to adapt to evolving consumer demands and optimize operations for efficiency and sustainability.
North America Online Grocery Delivery Market Segmentation
-
1. Product Type
- 1.1. Retail Delivery
- 1.2. Quick Commerce
- 1.3. Meal Kit Delivery
-
2. End-User
- 2.1. Individual Consumers
- 2.2. Corporate Clients
-
3. Delivery Time
- 3.1. Same-day Delivery
- 3.2. Next-day Delivery
- 3.3. Scheduled Delivery
-
4. Geography
- 4.1. United States
- 4.2. Canada
- 4.3. Rest of North America
North America Online Grocery Delivery Market Segmentation By Geography
-
1. North America
- 1.1. United States
- 1.2. Canada
- 1.3. Mexico

North America Online Grocery Delivery Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 10.00% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Subscription Services are Driving Market Growth; Home Delivery is Expected to Drive New Growth Opportunities for the Market
- 3.3. Market Restrains
- 3.3.1. Inefficient Delivery Management
- 3.4. Market Trends
- 3.4.1. Growing Demand for Super Fast Delivery
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. North America Online Grocery Delivery Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Product Type
- 5.1.1. Retail Delivery
- 5.1.2. Quick Commerce
- 5.1.3. Meal Kit Delivery
- 5.2. Market Analysis, Insights and Forecast - by End-User
- 5.2.1. Individual Consumers
- 5.2.2. Corporate Clients
- 5.3. Market Analysis, Insights and Forecast - by Delivery Time
- 5.3.1. Same-day Delivery
- 5.3.2. Next-day Delivery
- 5.3.3. Scheduled Delivery
- 5.4. Market Analysis, Insights and Forecast - by Geography
- 5.4.1. United States
- 5.4.2. Canada
- 5.4.3. Rest of North America
- 5.5. Market Analysis, Insights and Forecast - by Region
- 5.5.1. North America
- 5.1. Market Analysis, Insights and Forecast - by Product Type
- 6. United States North America Online Grocery Delivery Market Analysis, Insights and Forecast, 2019-2031
- 7. Canada North America Online Grocery Delivery Market Analysis, Insights and Forecast, 2019-2031
- 8. Mexico North America Online Grocery Delivery Market Analysis, Insights and Forecast, 2019-2031
- 9. Rest of North America North America Online Grocery Delivery Market Analysis, Insights and Forecast, 2019-2031
- 10. Competitive Analysis
- 10.1. Market Share Analysis 2024
- 10.2. Company Profiles
- 10.2.1 Thrive Market
- 10.2.1.1. Overview
- 10.2.1.2. Products
- 10.2.1.3. SWOT Analysis
- 10.2.1.4. Recent Developments
- 10.2.1.5. Financials (Based on Availability)
- 10.2.2 SPAR International
- 10.2.2.1. Overview
- 10.2.2.2. Products
- 10.2.2.3. SWOT Analysis
- 10.2.2.4. Recent Developments
- 10.2.2.5. Financials (Based on Availability)
- 10.2.3 Longos
- 10.2.3.1. Overview
- 10.2.3.2. Products
- 10.2.3.3. SWOT Analysis
- 10.2.3.4. Recent Developments
- 10.2.3.5. Financials (Based on Availability)
- 10.2.4 FreshDirect
- 10.2.4.1. Overview
- 10.2.4.2. Products
- 10.2.4.3. SWOT Analysis
- 10.2.4.4. Recent Developments
- 10.2.4.5. Financials (Based on Availability)
- 10.2.5 Albertsons Companies Inc
- 10.2.5.1. Overview
- 10.2.5.2. Products
- 10.2.5.3. SWOT Analysis
- 10.2.5.4. Recent Developments
- 10.2.5.5. Financials (Based on Availability)
- 10.2.6 Shipt
- 10.2.6.1. Overview
- 10.2.6.2. Products
- 10.2.6.3. SWOT Analysis
- 10.2.6.4. Recent Developments
- 10.2.6.5. Financials (Based on Availability)
- 10.2.7 Instacart
- 10.2.7.1. Overview
- 10.2.7.2. Products
- 10.2.7.3. SWOT Analysis
- 10.2.7.4. Recent Developments
- 10.2.7.5. Financials (Based on Availability)
- 10.2.8 Amazon Fresh
- 10.2.8.1. Overview
- 10.2.8.2. Products
- 10.2.8.3. SWOT Analysis
- 10.2.8.4. Recent Developments
- 10.2.8.5. Financials (Based on Availability)
- 10.2.9 Peapod
- 10.2.9.1. Overview
- 10.2.9.2. Products
- 10.2.9.3. SWOT Analysis
- 10.2.9.4. Recent Developments
- 10.2.9.5. Financials (Based on Availability)
- 10.2.10 Walmart Inc
- 10.2.10.1. Overview
- 10.2.10.2. Products
- 10.2.10.3. SWOT Analysis
- 10.2.10.4. Recent Developments
- 10.2.10.5. Financials (Based on Availability)
- 10.2.1 Thrive Market
List of Figures
- Figure 1: North America Online Grocery Delivery Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: North America Online Grocery Delivery Market Share (%) by Company 2024
List of Tables
- Table 1: North America Online Grocery Delivery Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: North America Online Grocery Delivery Market Volume K Unit Forecast, by Region 2019 & 2032
- Table 3: North America Online Grocery Delivery Market Revenue Million Forecast, by Product Type 2019 & 2032
- Table 4: North America Online Grocery Delivery Market Volume K Unit Forecast, by Product Type 2019 & 2032
- Table 5: North America Online Grocery Delivery Market Revenue Million Forecast, by End-User 2019 & 2032
- Table 6: North America Online Grocery Delivery Market Volume K Unit Forecast, by End-User 2019 & 2032
- Table 7: North America Online Grocery Delivery Market Revenue Million Forecast, by Delivery Time 2019 & 2032
- Table 8: North America Online Grocery Delivery Market Volume K Unit Forecast, by Delivery Time 2019 & 2032
- Table 9: North America Online Grocery Delivery Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 10: North America Online Grocery Delivery Market Volume K Unit Forecast, by Geography 2019 & 2032
- Table 11: North America Online Grocery Delivery Market Revenue Million Forecast, by Region 2019 & 2032
- Table 12: North America Online Grocery Delivery Market Volume K Unit Forecast, by Region 2019 & 2032
- Table 13: North America Online Grocery Delivery Market Revenue Million Forecast, by Country 2019 & 2032
- Table 14: North America Online Grocery Delivery Market Volume K Unit Forecast, by Country 2019 & 2032
- Table 15: United States North America Online Grocery Delivery Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 16: United States North America Online Grocery Delivery Market Volume (K Unit) Forecast, by Application 2019 & 2032
- Table 17: Canada North America Online Grocery Delivery Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 18: Canada North America Online Grocery Delivery Market Volume (K Unit) Forecast, by Application 2019 & 2032
- Table 19: Mexico North America Online Grocery Delivery Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 20: Mexico North America Online Grocery Delivery Market Volume (K Unit) Forecast, by Application 2019 & 2032
- Table 21: Rest of North America North America Online Grocery Delivery Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 22: Rest of North America North America Online Grocery Delivery Market Volume (K Unit) Forecast, by Application 2019 & 2032
- Table 23: North America Online Grocery Delivery Market Revenue Million Forecast, by Product Type 2019 & 2032
- Table 24: North America Online Grocery Delivery Market Volume K Unit Forecast, by Product Type 2019 & 2032
- Table 25: North America Online Grocery Delivery Market Revenue Million Forecast, by End-User 2019 & 2032
- Table 26: North America Online Grocery Delivery Market Volume K Unit Forecast, by End-User 2019 & 2032
- Table 27: North America Online Grocery Delivery Market Revenue Million Forecast, by Delivery Time 2019 & 2032
- Table 28: North America Online Grocery Delivery Market Volume K Unit Forecast, by Delivery Time 2019 & 2032
- Table 29: North America Online Grocery Delivery Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 30: North America Online Grocery Delivery Market Volume K Unit Forecast, by Geography 2019 & 2032
- Table 31: North America Online Grocery Delivery Market Revenue Million Forecast, by Country 2019 & 2032
- Table 32: North America Online Grocery Delivery Market Volume K Unit Forecast, by Country 2019 & 2032
- Table 33: United States North America Online Grocery Delivery Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 34: United States North America Online Grocery Delivery Market Volume (K Unit) Forecast, by Application 2019 & 2032
- Table 35: Canada North America Online Grocery Delivery Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 36: Canada North America Online Grocery Delivery Market Volume (K Unit) Forecast, by Application 2019 & 2032
- Table 37: Mexico North America Online Grocery Delivery Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 38: Mexico North America Online Grocery Delivery Market Volume (K Unit) Forecast, by Application 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the North America Online Grocery Delivery Market?
The projected CAGR is approximately 10.00%.
2. Which companies are prominent players in the North America Online Grocery Delivery Market?
Key companies in the market include Thrive Market, SPAR International, Longos, FreshDirect, Albertsons Companies Inc, Shipt, Instacart, Amazon Fresh, Peapod, Walmart Inc.
3. What are the main segments of the North America Online Grocery Delivery Market?
The market segments include Product Type, End-User, Delivery Time, Geography.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Subscription Services are Driving Market Growth; Home Delivery is Expected to Drive New Growth Opportunities for the Market.
6. What are the notable trends driving market growth?
Growing Demand for Super Fast Delivery.
7. Are there any restraints impacting market growth?
Inefficient Delivery Management.
8. Can you provide examples of recent developments in the market?
January 2023 - SPAR extended its operations in Latvia by launching a new store in Rzekne. The 265 sq. m neighborhood shop has everything required for everyday living, including a bakery and a fresh meat sales section.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 4950, and USD 6800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million and volume, measured in K Unit.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "North America Online Grocery Delivery Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the North America Online Grocery Delivery Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the North America Online Grocery Delivery Market?
To stay informed about further developments, trends, and reports in the North America Online Grocery Delivery Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence